CEO: Julian Guerra-De la Torre, MIT-Stanford Brings 25+ years of experience. He is a proven operations leader with geographically diverse business acumen, including China, Romania, Turkey, the UK, the US, and Mexico. A hands-on team member has propelled Turn-Around projects to become benchmark Operations sites. In Rochester, Michigan, he lives with his wife Lenny, son Julian Guerra III, and Captain Charlie War dog.
VP Operations: Michael Nichols, Brings 42 years of experience, with a demonstrated history in the automotive industry, In Climate Control Systems Engineering, Vehicle Dynamics, EEC, Dyno, and engine development. Competitive Benchmarking SPOC for all competitive vehicle and truck lines. Mike has worked with, Vehicle Launch programs in Austria, Germany, Mexico, and Canada. He enjoys playing golf and lives in West Bloomfield, Michigan.
VP Business Development: Gerardo Martinez is an International, seasoned, hands-on manufacturing leader with over 20 years of experience. Dynamic and versatile, he encompasses automotive, medical, lighting, industrial products, and start-up experienced and well-versed in the latest Green Mega-trends for facilities, dangerous goods management, and manufacturing process. Effective as an advocate of organizational change. His educational background includes Bachelor's and Master's degrees in Engineering. He enjoys playing and coaching volleyball in his town of residence, Reynosa, Mexico.